The BIG mascara guide


The “Big &” mascaras were specifically designed to deliver volume with smooth, creamy and buildable formulas. Each of the “Big &” formulas was paired with a unique brush to enhance specific benefits. Big & Multiplied Mascara creates the look of more lashes by detangling and defining lashes to unleash lashes you never know you had. Big & Daring Mascara provides volume with no compromise — no clumping, flaking or smudging. And Big & False Lash Mascara doubles the look of your lashes.

— Collette Fava Bekisz, Senior Chemist, Global Color Product Development

BIG & MULTIPLIED MASCARABIG & MULTIPLIED MASCARA

BIG & MULTIPLIED MASCARA

Our first triple-threat mascara: detangling + serious separation + head-turning volume! For the ultimate look in lash fullness. Featuring a killer combo of brushing and combing zones that instantly separate and volumize lashes. Designed with Smart Slip Technology, our mascara sticks to lashes, not to itself. Good-bye unruly lashes!

BENEFITS
• Clump- and smudge-free
• Available in Brown Black, Black, and Blackest Black
• Wildy defined, dramatically full coverage with head-turning volume
• Waterproof
• Easy to remove
• All day wear
• Detangles, separates and provides volume
• Designed with Smart Slip Technology, our mascara sticks to lashes, not to itself
• Hypoallergenic
• Ophthalmologist tested
• .338 fl. oz.

TO USE
• Sweep on from root to tip to detangle lashes and create instant volume and definition
• Black is the “go to” shade for everyday impact
• Blackest Black delivers maximum drama
• Brown Black works well for those with fair hair and skin, mature ladies and for an ultra-natural look

BIG & DARING VOLUME MASCARABIG & DARING VOLUME MASCARA

BIG & DARING VOLUME MASCARA

Go bold with 5X more volume! Sweep on from root to tip for 24-hour explosive volume.

BENEFITS
• Plumping Complex and innovative creme-gel formula delivers 5x the volume
• Clump-free, smudge-free, flake-free
• Curved brush with mutl-level patented bristles
• Brush captures every lash while sculpting and filling in gaps.
• .338 fl. oz
• Available in Blackest Black, Black, Brown Black
• Hypoallergenic
• Opthalmologist tested
• Suitable for sensitive eyes and contact lens wearers

TO USE
• Sweep on from root to tip

BIG & FALSE MASCARABIG & FALSE MASCARA

BIG & FALSE MASCARA

Get the look of full volume false eyelashes with Big & False Lash Volume Mascara. The specially formulated brush allows mascara to get to the root of your lash line and fill in lashes from the corners to lower lashes, giving you a false lash look easy! Apply a few swipes of the clump free and waterproof mascara to get unbelievable lashes.

BENEFITS
• Get the look of false lashes easy!
• Lasts all day
• Clump, smudge, flake free
• Sweat and waterproof
• Hypoallergenic
• Suitable for contact lens wearers
• Create lashes that don’t look overdone
• Brush follows natural curve of eye to get to the root of your lash line.
• .338 fl. oz
• Available in Blackest Black, Black, Brown Black

TO USE
• Use the specially designed brush to reach the root line of your lash and swipe up
• Enjoy your false lash look!
• Use soap & water or makeup remover to remove

Made in USA

The “Big &” mascaras are hypoallergenic, opthalmologist-tested and safe for contact lens wearers.

Try Moisture Effective Eye Makeup Remover Lotion for removal.

Currently Shopping:

Campaign 10 Brochure: Introducing BIG & MULTIPLIED MASCARA. Multiply Your Impact + The Big Spring Makeup Sale. Online  until Tuesday 05/04/2016 midnight EST.

Meet Mark. Magalog 5/2016: HOT FOR SPRING! 4 ways to rock a bold lip. Stylist Confidential! HOW TO WEAR THE LATEST SHAPES. Products available only in Avon Campaigns 10 & 11, no backorders can be accepted. Mark Magalog 5 is available online until Tuesday 05/17/2016 midnight EST.

Avon Living Spring 2016 Magalog: Effortless SPRING Style! Simple, chic updates + endless inspiration. Products available only in Avon Campaigns 6 – 10 2016. Avon Living 07-10 is available online until Tuesday 05/04/2016 midnight EST.

Avon Flyers:

  • Outlet 10: The Getaway Sale! Cover features Take Me to the Tropics Beach Bag. Measures 14 1/4″ H x 23 1/4″ W x 13″ D to fit all your swim-time essentials. Cotton. Fully lined. Brochure: $29.99 now $9.99, save $20.00. Also Tropical Colorful Flip-Flop. Fun flip-flops feature 2 1/4″ H wedge and 3/4″ platform for an added boost. Man-made materials. Brochure: $14.99 now $4.99, save $10.00. While Supplies Last. Outlet Campaign 10 ‘16 Avon Flyer is available online until Tuesday 05/04/2016 midnight EST.
  • Mother’s Day Flyer C09-10: Mother’s Day, make her feel extra special. Cover features True Color 8-in-1 Eyeshadow Palette, Wash-Off Waterproof Mascara, Kohl Eye Liner. ALL 3 FOR $12.99, a $25.99 value! True Color 8-in-1 Eyeshadow Palette. .226 oz. total net wt. Plum Essentials. a $10.99 value! Wash-Off Waterproof Mascara. .21 oz. net wt. Black. an $8.00 value! Kohl Eye Liner. .308 oz. net wt. True Black. a $7.00 value! Item#: 555-966. Mother’s Day Flyer Campaign 9-10 ‘16 Avon Flyer is available online until Tuesday 05/04/2016 midnight EST.
  • Special Events C10-11: Celebrate the Moment. Cover features Big & Daring Waterproof Mascara. .338 fl. oz. a $9.00 value! Eye Dimensions Eyeshadow. .088 total oz. net wt. a $9.00 value! Item#: 383-916. BOTH FOR $10.99 Big & Daring Waterproof Mascara, Eye Dimensions Eyeshadow. Special Events C10-11 ’16 Avon Flyer is available online until Tuesday 05/17/2016 midnight EST.

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